AppFirst Rolls Out Cloud Server Management for Top Cloud Providers

Amazon, SoftLayer, GoGrid and RackSpace Integration in New Version

With RackSpace’s recent acquisition of CloudKick, AppFirst, the only provider of complete data collection and proactive monitoring as a service (MaaS) solutions, now becomes the lone independent Cloud server monitoring and management solution available on the market today. Demonstrating their continued commitment to provide real-time information for cloud management and monitoring, the company will roll out a new version this week of their AppFirst solution, providing deep integration with top cloud providers Amazon, SoftLayer, GoGrid and RackSpace. Additional providers will be supported in the coming months. This announcement positions AppFirst as the only comprehensive server monitoring and management that works with any and all applications, independent of language and no matter where the servers are running — on premises, in the cloud or in any combination.

“We’ve heard loud and clear through our rapid customer adoption that a pure, independent, cloud monitoring and management platform built entirely as SaaS, is the best model to power the continued growth and success of the cloud computing industry,” said David Roth, president and CEO of AppFirst. “The RackSpace acquisition of CloudKick validates our position – managing and monitoring cloud servers is a critical business component for companies around the world. With this change in the competitive landscape, AppFirst becomes THE only independent vendor of server monitoring and management solutions available.”

The new version is built on the same technology as AppFirst Professional and AppFirst Basic and allows users to quickly add, remove and manage cloud servers directly from the AppFirst interface, which installs collectors on servers automatically. Once the collector begins capturing real-time data, each server can be managed and monitored right from the AppFirst dashboard.

AppFirst captures everything occurring in the entire application, and its Deterministic Root Cause feature allows users to drive right to the root cause on each and every incident, eliminating the hours, days and sometimes weeks it takes to track the source of an issue down.  Using patent-pending technology, AppFirst removes the need to use  statistical methods to isolate causes of performance degradation. Old methods of monitoring provide ample opportunity for the proposed solution to be wrong and have a narrow focus of polling for data on a few components of an application or are language runtime specific, which means users are not seeing everything across the application stack.

Alerting changes

By customer request we have made a change to alerting.  From now on you will receive only 1 email/SMS alert for all incidents except process down.  Process down will remain as it is, you’ll be alerted on whatever interval is specified in the alert.  If an incident reoccurs, you will be alerted again, once.

We appreciate customers giving us feedback and take it seriously.  Keep it coming!!

Commentary on Rackspace acquisition of CloudKick

Rackspace announced today that it has acquired CloudKick. I am already getting calls and emails for my thoughts on this as folks are naturally curious what this might mean for AppFirst so I thought a quick post might be a good idea. In short, we think this is great news for AppFirst.

First of all we want to extend our congratulations to Alex and the entire team at CloudKick as we think this is a great outcome for them.  Based on their server level monitoring offering, which many would estimate is around 90% of what Rackers look to monitor, and the history that Rackspace has with them going back to their launch at UTR 2009 this appears to be a solid fit.

For AppFirst, the announcement came as no surprise and we find it flattering that now Rackspace along with Amazon have already copied our free Basic Server offering.  AppFirst remains the industry’s only comprehensive cloud monitoring & management solution that works with any & all applications, independent of language no matter where the servers are running on premises, in the clouds or hybrid.

On their site & in today’s press release CloudKick is being positioned as a solution for multiple IaaS clouds (all of which are competitors to Rackspace).  To the CloudKick users that are not running their servers or cloud instances at Rackspace that have been tweeting their concerns today, my message is simple:  AppFirst is your answer and we’ll not only provide you the server monitoring you were getting but we will provide you a view of your entire application as it’s running that nobody else can show you.

We’ve heard loud and clear through our rapid customer adoption that a pure, independent, cloud monitoring & management platform built entirely as SaaS, is the best model to power the continued growth and success of the cloud computing industry. We made a decision when we founded the company in 2009 and we remain committed to that path of execution.  We think the amazing traction we’ve had since launching AppFirst last April is a testament to that vision.

And so to our customers, partners, friends and employees, you can rest assured that we will continue to be the innovation leader in this space and stay true to our vision.  We are committed to all applications performing to users expectations and enabling the technical people responsible for making this happen to be both pro-active and to drive down the price of delivering this performance at the lowest cost.  Only AppFirst provides the 100% visibility required to identify what parts of your application can you run for less.  Our customers don’t have to guess and or settle the so called “good enough” tools that provide incomplete data thus really aren’t “good enough.”

AppFirst begins a trend offering free server monitoring

About a month ago we began giving our server monitoring solution away for free. The whole idea was to demonstrate that server monitoring is critical to businesses and that AppFirst does it best. Obviously the idea hit home, because just recently, Amazon began offering its server monitoring solution for free as well. A coincidence? We think not.

Server monitoring is important – we realize that. But it needs to be done well, not just in the same old way it’s been done for years, which is how companies like Amazon are approaching it. And aside from that, what’s truly critical to a business is deeper, clearer insight into their applications – not just their servers. What application is causing the slowdown? What server is it running on? What is the exact process in that application? AppFirst is the only company that delivers that insight – doesn’t matter the OS, doesn’t matter the application and doesn’t depend on polling – with real-time monitoring and real-time answers.